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a new standard in skin + coat care

Welltayl is redefining pet care through science by setting a new benchmark for safety, performance, and purpose.

EWG Verified™

Meets the Environmental Working Group’s strictest standards for ingredient safety, transparency, and clean formulation.

third party tested

Independently tested to validate product safety, stability, and performance beyond internal claims.

Leaping Bunny Certified

Globally recognized cruelty-free certification ensuring no animal testing at any stage of product development.

PhD Toxicologist Reviewed

Reviewed by PhD toxicologists to confirm ingredient safety and non-toxicity for pets at every concentration used.

our approach

pets can’t choose what’s safe for their health, but we can

Unlike human skincare, pet products face almost no safety regulations. We’re changing that with formulas reviewed by vets, toxicologists, and cosmetic chemists, because pets deserve better.

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the real problem

1 in 4 vet visits are because of skin + coat issues.

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our difference

Built for their biology, not ours.

Most pet care is made with human standards in mind (like fragrance and feel), but we focus on what dogs and cats actually need: healthy skin, balanced pH, and a strong barrier.

vet derm formulated

Developed with veterinary dermatologists to support skin barrier health and balance. Designed specifically for pets’ skin, not human standards.

pet pH balanced

Formulated to match the natural pH of pet skin. Helps maintain comfort and moisture while preventing irritation or imbalance.

for cats & dogs

Formulated to support both feline and canine skin biology. Safe for shared households, multi-pet families, and every coat type.

lick-safe ingredients

Made with ingredients reviewed for safety at every percentage. What goes on their skin often ends up on their tongue, so every ingredient matters.

zero fragrances

Free from artificial, natural fragrances, and essential oils that can irritate sensitive skin or disrupt the microbiome.

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our story

Our dog Olli’s skin issues led us to a truth we couldn’t ignore: pet products aren’t held to any safety standards. Welltayl exists to rewrite that story.

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🐕 reduce shedding

🧴 strengthen skin barrier

✨ relieve itchiness

🌾 calm irritation

🫧 gently cleanse

no fillers. no floof. only functional ingredients.

Our formulas skip the floof with no fillers, fragrance, or silicones, focusing instead on barrier-first care that supports pets’ skin and coat health. Each ingredient is chosen to hydrate, soothe, and strengthen while keeping pets’ skin balanced and their coats soft. Every formula is clinically reviewed by a veterinarian and reviewed by PhD toxicologists for safety and efficacy.

All ingredients
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commitments to pets, people, and the planet

As a Certified B Corp, Welltayl meets the highest standards of social and environmental responsibility. We give 5% of proceeds back to initiatives that advance animal health science and community well-being, because care for pets starts with care for the world around them.

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